- TV plans must adapt to the growth of OTT audiences in where audiences consume TV.
- While traditional television continues to be feasible, advertising and marketing have to evolve to mirror the migration of the target audience.
- We acquire the best placements across content.
- We created market level media plans for our clients with the help of Nielsen Market data.
- We bridge audience delivery gaps that occur with traditional placement partners.
OTT GROWTH
MEDIA PLANNING PROCESS
- The media planning process begins with our Proposal Team.
- An executive media planner will be provided within 24 hours after initial plan is requested
- Our team creates strategies that win new business opportunities or increase digital revenue from current advertisers
- Each media plan includes specific recommendations based on brands needs as well as objectives.
- It is our goal for you to be satisfied with the strategy recommended.