GROUNDSWELL AD SERVER
- Integration with ad servers and programmatic ads marketplaces
- Automated workflow through Groundswell Platform
- Industry-wide MACROs supported for passing data marketplaces
- Custom values in the form of key-value pairs are supported
- Completely automated system
- Unrecognized ads are automatically transcoded and cache
- Comprehensive reporting
- Number of ad served, quartiles, inventory, user views, and more
- Customer reporting data using APIs
REPORTING ANALYTICS
- Access key metrics, reports and analytics
- Number of users, viewing sessions, ad inventory and impressions, quartiles, with real-time trend, charts and downloadable spreadsheets
- Cross data points to generate custom metrics (available via API)
- Content ad metrics
- Content-ad metrics data provides segregated ad information with respect to assets over region, devices and other categories
- APIs available to fetch data for custom representation and analytics
SDK & PLAYERS
- Web: JWPlayer 6 and 7
- Roku: Brightscript SDK
- iOS: native Ios player
- Android: Exoplayer (Java)
- Amazon Fire: native SDK (Java); HTML5 player (HTML5 JS)
UP-TIME
99.95% Up-Time guaranteed
- Post go-live support can be accessed through email, telephone call, instant messaging and on-site
- Guaranteed response times with resolutions depending on the nature of the problem